17DEC
THURSDAY · 2026
A BUSINESS MASTERMIND AT HOME WITH KELLY LUCENTE
A seat at
my table.
Bring the question you keep coming back to. Let’s spend a day working on the answer.
Join a curated group of six participants at my home in Lake Elmo for a full day of focused help with your business or your brand. Breakfast and lunch are taken care of.
DEC 17, 2026 / JAN 8, 2027
$495 holiday pricing · Six seats in each
Make yourselfcomfortable.
JUST6AT THE TABLE+ Kelly
THE KIND OF DAY YOU MAKE ROOM FOR
You don’t have to
figure it all out yourself.
There’s a question in your business that deserves more than another quick conversation. Bring it here. I’ve hosted these small-group masterminds for years, and I’ll come prepared to work on yours.
You’ll have me and five other participants working with you, sharing experience and useful connections while we address the questions people bring.
YOUR CHALLENGE
The whole table.
Working with you.
YOUR CHALLENGE GETS 45 MINUTES.
Your business gets
the whole day.
During your 45 minutes, six people are working with you on the challenge you brought. We can research an idea, work through a decision, or identify someone who could help.
The other five sessions matter, too. Someone else’s pricing question or growth decision may give you an approach you can use in your own business.
WHAT’S ON YOUR MIND?
You’re developing an offer, reconsidering your pricing, or finding it difficult to explain why someone should choose you.
KELLY’S EXAMPLE · CLICK TO EXPLORE +
YOUR PARTICIPANT PROFILE
Know who’s
at the table.
I’ll prepare a profile for each participant with their background and the challenge they’re bringing. You’ll receive the group’s profiles before we meet, so you can arrive with some context and ideas to contribute.
This is mine. Yours gives everyone a chance to get to know you and think about how they might help.
WELCOME TO MY HOME
Good work.
Comfortable surroundings.
I designed this space for masterminds. There’s room to spread out at the table, settle into a conversation, and step away from the everyday demands of your office. Bring your slippers if you like.
YOU’RE MY GUEST
I’ll put the
coffee on.
Breakfast, lunch, and beverages are included. Stay afterward for a glass of wine or another refreshment if you’d like.
Please share dietary requirements when you register.
A LITTLE MORE UNDERSTANDING, BEFORE WE BEGIN
Your business has you
in the middle of it.
RE-DNA® measures brand behavior: how you tend to contribute, communicate, and approach your work. I’ll review your results alongside your business challenge so we can explore how your way of operating affects the situation.
YOUR SIGNATURE TRIO
Your results identify three archetypes working together as your:
PrimaryEnhancerSharpener
Which quadrant is yours?
Everyone is an Initiator, Anchor, Stabilizer, or Multiplier. Your RE-DNA® results identify your quadrant.
InitiatorAnchorStabilizerMultiplier
Come to the mastermind to learn which you are and explore how it shows up in your work.
What if I haven’t taken RE-DNA®?
It’s included if needed. The assessment normally costs $49 and takes approximately 30 minutes. Complete it within 48 hours of registering so I can review your results. Already have results? We’ll use them.
MAGNET · EDGE · SAGE
Unfiltered.
Karen’s quadrant is Multiplier: she expands the impact of the people and work around her.
YOUR HOST / KELLY LUCENTEI’M GLAD YOU’RE HERE.
Let’s get into
your business.
My career has taken me from the agency world and Rollerblade® to an award-winning sales career and founding RE-TOOL®. For more than 30 years, I’ve helped entrepreneurs and national brands communicate their value and sell.
I’ve earned 32 industry awards across branding, marketing, and sales. That experience shapes the questions I ask, especially when an idea needs to become something customers understand and purchase.
I created RE-MARKABILITY and RE-DNA®, and I’ll personally prepare for and facilitate your day.
Have a question for me? ↗KLu
FROM PEOPLE WHO’VE BEEN HERE
It’s the conversations
you remember.
More voices from the table
These experiences preceded the addition of RE-DNA®.
A FULL DAY, TOGETHER
Come prepared.
Leave with your next move.
We’ll work through six business challenges together, with time to contribute to every conversation and put ideas into motion.
The morning.Settle in. Get to work.
The afternoon.Keep the ideas moving.
Every challenge gets 45 minutes with the whole group. Stay for a glass of wine or another refreshment after 3:30 p.m., if you’d like.
BEFORE YOU ARRIVE
A little preparation.
A more useful day.
Submit your challenge, complete RE-DNA® if needed, and read the participant profiles I send. We’ll agree to keep the group’s business discussions confidential.
I SAVED YOU A PLACE
Make room
for your business.
I only host a few of these each year. For these two dates, I wanted to do something special for the holidays.
$495
per person, for the full day
Regularly $895
Regularly $895
Everything your seat includes
- A full day with Kelly and the groupYour own 45-minute working session, plus collaborative work on the other five challenges.
- Preparation before we meetMy review of your background, results, and challenge, plus participant profiles shared in advance.
- RE-DNA® included if you need itWe’ll use your results to bring another perspective to your challenge.
- All the comforts of being a guestBreakfast, lunch, beverages, and optional refreshments afterward.
- Space to capture your next stepsA worksheet for the ideas, decisions, resources, and connections you want to take forward.
CHOOSE YOUR DATE · SIX SEATS IN EACH
Reserve my seat
08JAN
FRIDAY · 2027
January 8
Registration closes December 318:30 a.m.–3:30 p.m. · Lake Elmo, Minnesota
Payment confirms your place. I’ll send preparation instructions and the home address after booking.
BEFORE YOU BOOK
A few good questions.
If there’s something else you’d like to know, you can always reach me directly.
Ask Kelly a question ↗Cancellations and transfers
Cancel within 24 hours of purchase for a full refund. After that, purchases are nonrefundable. You can transfer your seat to a friend by letting Kelly know at least 48 hours before the event.
Attendance and weather
Each mastermind needs six participants. If a group doesn’t fill, or weather gets in the way, we’ll reschedule and your purchase carries forward to the new date.
Dietary requirements and access
Please share dietary requirements when registering. We’ll spend the day in Kelly’s lower level, reached by stairs. Contact Kelly before booking with any access questions.
What if my date is full?
Email Kelly directly. If there’s enough interest, she’ll host another session or two.
Email Kelly ↗
A FAMILIAR FACE
Finan.
Head of hospitality.
Finan may say hello. If you have dog allergies, let me know in advance and I can arrange doggy daycare at my mom’s down the street.
THE WHOLE EXPERIENCE, IN A BROCHUREYOUR WHOLE TEAM, AT THE TABLE
Have a group
in mind?
Book a private mastermind for your team of up to six. Tell me what you’d like to work on, and I’ll put together a proposal.
Let’s plan your day ↗Take a closer look.
Explore the space, the full agenda, and what past participants have to say. The brochure brings all the details together, and it’s easy to share.
Download the brochure ↓